A little known fact... Many retailers barely break even or even lose money throughout the year, the Christmas season is what makes their year. Have you noticed the trend of Christmas items being put out earlier every year? In Home Depot I saw Christmas items out at the same time they were putting pumpkins out.
If today's Consumer Confidence reading is any indication, retail may suffer between now and the Holiday Season. CC dropped from 45.4 to 39.8 and the last reading of 45.4 is downwardly revised. Consensus was optimistic looking for a reading of 46.0. The 39.8 number is the lowest since the bear market bottom in March of 2009 when things looked the worst. Current conditions dropped to a dismal 26.3. Consumer outlook on jobs dropped from 5.5 to 3.4.
5 years ago
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